Lana Del Rey Became an Official Face of the Jaguar Car Manufacturer

September 22, 2012 at 12:19

American singer Lana Del Rey (the real name of the actress is Elizabeth Grant) has recently signed a promotional contract with the world famous automobile giant «Jaguar». We have already seen situations, when famous people become the faces of the companies, but it is very unusual for the women singer to become the representative of Jaguar, say the fans.

Image of the Jaguar F-Type 2014

Image of the Jaguar F-Type 2014

According to the newspaper «The Sun», actress will be the face of the upcoming advertising campaign of a new two-seater sports car Jaguar F-type. Officially, the signed contract will be announced in Paris in September. The amount of the transaction will be closed, but «The Sun» hints that the amount of the contract has six digits.

Photo of Jaguar F-type and management of the company

Photo of Jaguar F-type and management of the company

Lana Del Rey is filming a commercial not for the first time. According to the portal Contact Music, the singer filmed before for the new collection of «H&M», the Swedish manufacturer of clothing. As part of this campaign, it will perform the song Bobby Vinton «Blue Velvet», written in 1963. Recall that Lana Del Rey has become popular in the summer of the last year after the release of the video «Video Games». This year, the singer won the «BRIT Awards» in the prestigious category – international breakthrough.

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