Jaguar XJ Is Not Selling Well Because of the Aggressive Design

September 28, 2012 at 12:25

Few articles earlier we have introduced to you the new car from the Jaguar company – the Jaguar XJ. There were a lot of talks about this model, which all were saying about the great popularity of the model in future, however, it appeared that the sales of the car did not go so optimistic and the reason, which is called by the specialists is the XJ model is too aggressive.

Image of the Jaguar XJ model

Image of the Jaguar XJ model

Jaguar head – Ralf Speth, told to the press, that the lower sales than expected of their XJ sedan is because of the fact, that the car has too aggressive look. The actual generation of the model is very different from its predecessor, however, as it was found out in the company, it is not the thing, which is liked by everyone. Ralf Speth, said he wants the next Jaguar XJ to look more conservative. As a guide, he called out such cars as Audi A8, BMW 7-series and Mercedes-Benz S-class. He stressed that the sales of the model would have been better if not for the appearance.

Photo of green Jaguar XJ

Photo of green Jaguar XJ

It is unknown whether the new XF is also made in a conservative manner. According to the insiders information, the designers are trying to defend the new style of the brand. All in all, changing the design from time to time is good.

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